Growth Marketer (EN)*

Job description

Salonkee, launched in 2017,  is on a mission to digitize the hair and beauty sector by providing our clients with a leading salon management tool including a digital agenda, online booking, CRM, point of sale and much more. Salonkee is also an online booking platform gathering great hair & beauty salons in one place. We are a rapidly growing team of +60 people spread over 5 countries. Our core values: Passion. Teamwork. Commitment. Fun.

If you live and breathe marketing, we want to talk to you. We are looking for a Growth Marketer to implement, track and optimise current marketing efforts and drive new innovative initiatives across all channels & departments.



 This job offer is based in Luxembourg with a 'as soon as possible' start date!

 

Your mission: 


  • Identify growth opportunities across the board (Lead Gen, Demand Gen, Employer Branding, Account based Marketing, Content Marketing…)

  • Drive & implement growth oriented initiatives in collaboration with all relevant departments & stakeholders

  • Analyse & challenge current marketing activities throughout the funnel & optimise through iterative testing

  • Align with the marketing team to implement quick, data-driven tweaks :
    A/B Testing, Updating copy & creative, analysing insights on paid search & social acquisition channels, SEO…

  • Monitor dashboards of paid media accounts, tweak spend, messaging and creative in order to to improve conversion metrics throughout the marketing funnel.

  • Building out referral programs

  • Drive & implement content marketing & Demand Gen activities.

  • Optimise email nurturing campaigns & send times

  • Testing incremental updates to impact overall funnel

  • Creating recurring reports for stakeholders (insights & suggestions)

  • Drive new growth oriented initiatives to help improve ROI.

Job requirements

  • You have great knowledge in paid search, paid social, user experience, email marketing, content marketing & SEO

  • You are an expert in Acquisition Marketing & CRO

  • You are data driven and have an opinion about creative

  • You are open to any channel, ready to challenge traditional marketing and love coming up with new growth oriented initiatives.

  • You are an engineer at heart

  • You Speak English & at least one of the following (Dutch, German or French)*